Visit Maldives launches a Programme

This July, Visit Maldives will launch an E-Learning program with Turismo & Attualità. The platform will be utilized to educate the Italian travel industry on all facets of Maldivian tourism. This will be covered over the course of ten live sessions on the platform. The first ten participants who complete all ten courses will get a special gift box and a certificate of accomplishment from Visit Maldives.

In April, Visit Maldives began its "I'm Vaccinated" campaign. The goal of the campaign is to ensure that all Maldivians are vaccinated against the COVID-19 pandemic. In order to boost brand awareness and interaction in the Italian market, Visit Maldives also attended the BIT Digital Edition 2021 in May. Once the Italian government's travel restrictions are lifted and travel begins, the market is projected to become a major contributor to arrival data once more.