Visit Maldives has commenced a programme
Posted on: 6/24/2021, 11:54:45 AM
The Maldives has started an e-learning initiative with FVW Akademie aimed at the German-speaking tourist trade. The initiative will run from June to November 2021, and it will educate participants by promoting the Maldives as a safe travel destination. This five-month program is projected to attract over 400 participants.
Visit Maldives has partnered with FVW to develop a new e-learning campaign to promote its travel and tourist offerings in Germany. Other activities, such as joint marketing with airlines and vacation operators, are in the works to further promote the destination in Germany. Visit Maldives also took part in the virtual version of ITB Berlin, one of the world's major travel and trade exhibitions, which took place in March.
Germany has maintained its position as the third most popular tourist destination in the Maldives. Visit Maldives wants to keep up the momentum and get back to pre-pandemic levels, as well as exponentially increase the number of visitors from this market. In the following months, the government plans to offer free COVID-19 immunization to all citizens and residents of the Maldives.